Time management is a key discipline for running any business. It's so easy to get pulled into doing the easy tasks or the quick tasks first. From there, it's a small step to letting things become a crisis before you handle them. One of the first places we get bogged down is with email.
We are all on email overload. Even with spam filters and junk mail folders, we get far more email than anyone has time to read or respond to. Letting prime business hours be consumed with email is a clear sign of procrastination, avoidance and even resistance to working on the day's TODO list.
Use the following strategies to manage time, get organized, and keep digital messages from crowding out important tasks that need to get done.
Email vs. Telephone
Email and the telephone (or IM) are not always interchangeable. There's a simple rule about when to use email and when to use the telephone. Use email to share information or distribute information. Use the telephone if you seek an answer, a decision or a discussion.
Limit Messages
The fewer email messages that come in, the fewer you have to deal with.
- Set e-mail software filters for messages you want to receive, but don't need to read right away. They will automatically be archived or moved to a folder you designate. To set up a filter in MS Outlook, go to "Rules and Alerts". In the Tools menu; in Gmail, click "Settings" (at the top right of your screen), then the "Filters" tab.
- Mark unwanted e-mails as spam. Future messages from the same sender will go directly to your junk-mail folder. Don't read them there either.
- Use a hosted e-mail-filtering program to limit access to your inbox. Programs, such as ChoiceMail, automatically approve e-mails from only the senders you know and trust. They include: SpamEater Pro, CA Anti-Spam Plus, SPAMfighter, ChoiceMail One, Spam Killer, Spam buster, SpamNet, Spam Agent, iHateSpam, MailWasher Pro. Unapproved senders are blocked. Here's a review of some of them..
Manage Messages You Do Receive
- Resist opening e-mails first thing in the morning. This is a reactive, not a pro-active way to start the day. Your priority list comes first.
- Don't allow others to set your agenda. Set a schedule to attend to e-mail. A schedule that works for many people is a half-hour before lunch and a half-hour before you leave for the day.
- Turn off the e-mail notification function. This was the key for me regaining control of my work day. That ping (aka: You Have Mail) for each new message as it arrives suggests immediacy. By turning off that function, you control it and your time. You become more productive, just be completing tasks before you look at email again.
- Limit follow-up e-mails. Create a subject line that lets the recipient know exactly what your message is about. Re: Re: Re: doesn't tell your recipient anything. Take the time to give them a hint, or even the whole message, in the Subject line.
- Respond to any e-mail that requires a brief response as soon as you open it. Don't put it off to re-read later. (Same rule for snail mail too).
- Mark e-mails that require an action. You'll be able to quickly find the action items later on.
- Empty your inbox every day. Set the goal that your day ends only when your inbox is empty. When you do, people quickly learn that they'll get an answer before you leave the office. It adds closure to the day and helps you clarify your priority list of actions for the next day too.
Managing email, on your computer, on your blackberry or any other device, takes discipline and consistent habits. The result is more time for money making activities or more time for fun because you are no longer on overwhelm.
Kerri Salls
Breakthrough Enterprise
P.S. In the
Productivity Bootcamp, we teach you the right and wrong ways to use email and your email system to make the best use of your valuable time.